Who we designed for
a story in three stepsHe needs on-brand Arabic content produced quickly and at scale.
High-quality ready drafts that cut writing and review time.
AI writing tools were weak in Arabic, producing awkward text blind to cultural context. The challenge was an experience that generates natural, professional Arabic with full control over tone and style.
How we worked
step by stepThe process began with in-depth user research to understand marketers' needs and challenges. Wireframes and prototypes were then created to test user flows and ensure usability. Final designs were developed based on feedback, with close collaboration with developers to ensure accurate and effective implementation. The result? A platform that enhances marketing efficiency and delivers actionable insights.
Understanding marketers' needs and challenges.
Identifying the platform's key requirements.
Testing user flows and ensuring usability.
Developing a comprehensive design system and clear data visualizations.
Ensuring seamless integration between the front and back end.
Gathering feedback and refining the design.
Monitoring performance and developing regular updates.
What we designed
key decisionsNatural Arabic that respects context, dialect, and brand identity.
From social posts to product descriptions, ready templates save time.
Simple sliders to move between formal, friendly, and promotional.
Outcomes
in numbers
